Creative Director

Date Posted: Posted25 hari yang lalu
Salary:
Jakarta

Job Description

If you’re looking for deeper meaning in your work, we’re looking for you. Kasual is the first instant commerce for fashion in Indonesia that combines daywear functionality with personal customization. We are the next-gen DNVB company disrupting the fashion and digital industry through beautiful design, innovative features, and a business model that allows us to offer better alternatives to customers than traditional retails. Right now, we’re searching for a Creative Director to help us spread our purpose.

As a valuable member of our growing company, you’ll coach and maximize the talents of a skilled and motivated creative team. But you won’t be afraid to roll up your sleeves and get your hands dirty by participating in and improving upon the work. You have a strong understanding of brand and integrated campaign development and a track record of success. Though you’ve won awards and believe in their importance as a marker for doing something truly innovative, you leave your ego at the door when you walk in each day. You’re someone people love to be in a room with — including different teams and other disciplines across the company — who look to you as a consistent creative problem solver.

About the Job:

  • Provide creative leadership for Kasual brand nationally, driving a consistent aesthetic and voice across each consumer touch point and channel
  • Strategically push the creative expression of all campaigns and deliverables while meeting the business goals with fresh seasonal ideas
  • Drive, own, and evolve the visual identity and photo direction for seasonal campaigns and product initiatives that touch all areas of the consumer experience—including eCommerce, retail, email marketing, digital advertising, video, social and more
  • Have a true passion for retail, fashion, photography, casting and design as well as being a true conceptual thought-leader, constantly anchored in Kasual DNA while able to continuously refresh the brand’s look and feel over time
  • Lead and inspire a growing team of creatives, including art directors, designers, writers and producers to create best-in-class marketing creative for Kasual brand
  • Partner with your creative team (digital, copy, production) to identify the right frameworks needed to ensure the team has the time, tools, and process to facilitate impactful work
  • Leverage consumer data and insights to ensure all creative work is strategy-led and position Kasual as an innovative, people and planet-friendly brand
  • Partner closely with Brand Marketing, Product, and other key stakeholders throughout the business to ensure creative output is highly effective while maintaining brand standards and innovation
  • Oversee the creative expression at all points along the go-to-market calendar, including product positioning, photography assets and development of tools to support the sell-in process
  • Provide guidance and direction to external agencies and partners to ensure brand-right execution of creative and content

About You

  • 6+ years’ experience in brand creative direction, agency and in-house experience a plus
  • You have a compelling portfolio of distinctive work, including apparel, that elevates a brand's creative experience and storytelling
  • Have a creative vision and people are inspired by and excited to work with you
  • Operate at an executive level with the ability to both mentor and manage
  • Have extensive knowledge of channel best practices—you never push creative work forward at the expense of business goals
  • Experience in and comfortable working cross-functionally-especially with Brand and Product teams
  • Exceptional presentation skills with the ability to clearly and articulately explain your rationale and evoke excitement with your recommendations
  • Experience leading successful photo and video production
  • Knowledgeable of social media platforms and excited by the creative opportunities within them
  • Passionate about the working for an inclusive, values driven company

Job Type: Full-time

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Job Detail

  • Job Id
    9131c7abf044a2a9
  • Location
    Jakarta
  • Company
  • Type
    Private
  • Employment Status
    Permanent
  • Positions
    Available
  • Career Level
    Experience
  • Gender
    Male/Female

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