Market Development Officer

Date Posted: 24 hari yang lalu
Salary:
Jakarta

Job Description

Date: Jul 13, 2021

Location: Jakarta, ID

Company: AkzoNobel

AkzoNobel has a passion for paint. We're experts in the proud craft of making paints and coatings, setting the standard in color and protection since 1792. Our world class portfolio of brands - including Dulux, International, Sikkens and Interpon - is trusted by customers around the globe. Headquartered in the Netherlands, we are active in over 150 countries and employ around 34,500 talented people who are passionate about delivering the high-performance products and services our customers expect.

Job Purpose

The purpose of this job is to supervise a team of Painter Representatives (Contingent Work Force) to enroll, engage and build preference, advocacy and loyalty for AkzoNobel products amongst painters in the defined geography

Ensure painter engagement leads to offtakes from SSOs in the defined geography and meets offtake norms and utilise the relationship with painters to win a fair share in the medium and small projects led by them and serviced via SSOs in the defined geography while remaining within the discounts and rebates budget of the SSO team for the geography

Ensure adherence to all defined processes and usage of tools by self and the team and deliver defined productivity norms – active painters, painter programme offtake volume as percentage of sell-in/sell-out volume and volume from Medium and Small projects via SSOs

Build awareness of AkzoNobel products with painters through regular painter meets/training, Best-By-Test shop meets and joint business development of Medium and Small projects in the defined geography

Key Accountabilities

Ensure Painter Representatives are well trained on products and painter engagement

Deliver offtake volumes with defined painter engagement programme

Awareness and activation

Deliver offtake KPIs

Engage, build skills and capability of team

Plan, review and take gap closing actions

Key Activities

  • Deliver offtake as a percentage of sell-in/sell-out (as applicable) norms defined for country
  • Ensure painter engagement norms are met by the Painter Rep team
  • Coordinate with TO/ASM/RSM to identify, validate and enroll painters on the painter programme
  • Conduct shop meets to build awareness of our products, demonstrate product quality using defined BBT modules, loyalty program benefits and USP Vs competition
  • Execute larger meets (Hall meets) to enroll new painters, update/refresh/introduce to painters AkzoNobel products, new launches and product improvements as per plan
  • Increase Active painters count with strong hygiene checks to ensure genuine painters are on the programme
  • Make best use of the loyalty program as a tool to drive regularity of purchase and 5 products purchase per month
  • Deliver defined Medium and Small projects volume for the defined geography by utilizing relationship with painters to develop/convert leads
  • Build skills and capability of Painter Reps through regular training and product demonstration
  • Demonstrate engagement drivers to Painter Reps to ensure strong engagement
  • Ensure training to the team to validate and enroll genuine painters – not brushes or store owners
  • Maintain relationship with the key painters, accounts and dealers to facilitate business through the team

Experience


  • Prior sales experience is mandatory and experience handling Appliances, Lubricants, Construction materials or similar will be an advantage
  • Should have the ability to lead and train an indirect team of people
  • A strong demonstration of execution skills in previous roles will be an advantage
  • Ability to use Microsoft Office (Excel, PowerPoint and Word)
  • Clear communication skills (written and verbal communication skills) and good interpersonal and influencing skills
  • Willing to relocate within the country will be an advantage

Education

  • University degree with 4 - 6 years of sales experience in a manufacturing company

Competencies

Accepting Direction Accepting Responsibility Acquiring Information

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age or disability.

Requisition ID: 13236

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Job Detail

  • Job Id
    a0101a580b19a3ad
  • Location
    Jakarta
  • Company
  • Type
    Private
  • Employment Status
    Permanent
  • Positions
    Available
  • Career Level
    Experience
  • Gender
    Male/Female

Contact

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